Our Story

We are on a mission to better the lives of dogs, their humans and our planet through real food.  Journey with us to improve the health of dogs, ecosystem, soil regeneration and preserving the pristine waters. 

Our products are thoughtfully curated, intentionally sourced from select partners across our beautiful country.  

Learning and education are deeply embedded in what we do and why we do it.  The more we learn, engage with our partners and listen to pet parents, the better we build a trusting partnership in daily nutrition. 

We believe happy and healthy dogs make for a better world.

~Rachael, Tom, Günther and Xena

Keep it authentic. Our products are curated in small batches for quality control.  We source ingredients for the highest quality from local, traceable food supply chains, and minimally processed.  

We offer single origin, single ingredient meat from 

ranchers and farmers practicing regenerative agriculture in the US.  Visiting our partners reinforce our belief that nutrition starts with soil.

 Healthy soil.  Healthy pastures.  Healthy harvest. 

Based on studies on ocean currents of our coastlines, we believe sustainably caught fish off the Pacific Ocean provide more intense, nutrient-rich upwelling that supports a cleaner, more diverse diet for fish products we offer.  

  Do better.  Do more.

We partner directly with farms, ranches and fisheries.  We value long term relationships and on-site opportunities to engage and learn more about the natural resources and supply chain. 

It is our promise to provide the origin of every product.

Our Partners provide a great story that is behind our premium products.

Being part of supportive communities in the Chicagoland and San Francisco Bay Area, where small businesses and compassion for pets thrive, we are committed to giving back to communities by donating a portion of our net proceeds quarterly.  

Please help us reach more community organizations.